To create a cleaner and more cohesive look I reduced the amount of colors used and utilized white space with simple details throughout each layout. These new guidelines were applied to the weekly email newsletter banners and social media content.
Additional headers I created for the weekly newsletters.
I also created templates for reoccurring posts.
Animated stickers, or gifs as the kids call them, are quite popular on Instagram and Budsfeed wanted in on the game. I animated a series of gifs to launch their profile on Giphy and within a week we had over 138k views along with a ton of usage on Instagram.
Prior to the brand refresh I also created fun and engaging content for Budsfeed’s Facebook, Twitter, and Instagram channels.
Budsfeed partnered with industry brands to create unboxing videos. I created the thumbnail image, the onscreen graphics, and the animated end card.